Smush

Help

Ingredients glossary

A plain-language guide to some of the hardworking ingredients you will meet in our products.

Last updated: August 8, 2026

1. Plant butters

Cocoa, shea and mango butters soften skin and give solid products their rich, melt-on-contact feel.

2. Essential oils

Concentrated aromatic oils provide fragrance and product character. They are clearly listed so you can make an informed choice.

3. Clays and powders

Kaolin, charcoal and botanical powders add colour, texture and gentle cleansing properties.

4. Fragrance and allergens

Every product page lists its ingredients. Naturally occurring fragrance allergens are declared where required; always check the product label if you have a known sensitivity.